The sugar sweet-spot

Threading the Sweet Spot

Why 4 to 5 Grams of Sugar is the New “No Added Sugar” in Better-For-You Beverages and Snacks Summary The pursuit of zero sugar has pushed many brands into a sensory corner, creating beverages and snacks that check regulatory boxes but fall short of flavor, mouthfeel, and consumer satisfaction. This Read more…

No-Added-Sugar Hard Crack Candy

A Step-by-Step Guide to using Allulose and Isomalt to Craft No-Added-Sugar Hard Crack Candy Summary Hard crack candy may be an old-school confection, but modern formulators can reinvent it with a no-added-sugar edge by pairing allulose with isomalt. Allulose, a low-calorie saccharide, brings clean sweetness and consumer appeal, while isomalt Read more…

Heat and Stability

Acid & Heat Stability Showdown

Inulin v. Soluble Tapioca Fiber v. Partially Hydrolyzed Guar Gum (PHGG) Summary In acidic, heat-treated beverages, not all fibers behave the same. Understanding those differences can make or break your formulation. In this technical showdown, we tested inulin, soluble tapioca fiber, and partially hydrolyzed guar gum (PHGG) under tunnel pasteurization Read more…

Protein Powder explosion

Stacked & Jacked

Crafting the Perfect No-Added Sugar Pre-Workout Formula for Performance and Palate Summary Today’s pre-workout market is flooded with formulas that promise energy, endurance, and focus, but too many taste like punishment. Stacked & Jacked lays out the blueprint for building a pre-workout that fires on all cylinders: performance, sensory appeal, and consumer Read more…

Isomalt is derived from Sugar Beets

The Sweetener Showdown: Isomalt v. Erythritol

Summary As tariffs, supply-chain volatility, and growing consumer skepticism disrupt erythritol’s longtime dominance in reduced-sugar formulation, isomalt emerges as a stable, cost-effective, and sensory-superior alternative. Derived from beet sugar and delivering a smoother sweetness curve with far less cooling, isomalt offers reliable bulk, excellent heat and acid stability, and a Read more…