People enjoying non-alcoholic beverages at a bar

Cheers to Mocktails!

Sipping Into a Clean Label Alcohol-Free Future: A Formulator’s Guide to No-Added Sugar Mocktails Summary The rapid rise of alcohol-free lifestyles is reshaping the beverage landscape, and with it comes a powerful opportunity for formulators. As traditional alcohol consumption declines and ready-to-drink mocktails surge, today’s consumers are demanding more than Read more…

Unicorn in an allulose lab

Organic Allulose Has Landed

Summary Organic allulose has officially crossed the line from industry legend to commercial reality, and with it comes a fundamental shift in what’s possible for clean-label, reduced-sugar formulation. Once considered a “unicorn” ingredient, organic allulose now delivers sugar-like performance, real bulk, clean sweetness, and negligible glycemic impact, all within a Read more…

Allulose - Organic - Natural

Organic Allulose

The Ingredient Everyone Wants and Almost Nobody Can Get Enough Of Summary Organic allulose is rapidly becoming one of the most important ingredients in modern sugar-reduction strategies. As brands pursue clean label positioning, low-sugar nutrition panels, and premium product experiences, organic allulose offers a rare combination of functionality and consumer Read more…

Monk Fruit in a Vise

The Monk Fruit Squeeze

Why the Price of V25, V40, and V50 Keep Climbing – and How to Keep it From Murdering Your COGs Summary Monk fruit extract prices are climbing steadily across the grade spectrum, from V25 to V40 to V50, putting real pressure on formulation budgets and COGS stability. The reason isn’t Read more…

Sweetness Decay Rate

The Part Everyone Tastes, but Few Talk About A formulator’s field guide to why sweetness timing matters, what goes wrong, and how to fix it Summary Sweetness isn’t just about how strong it is. It’s about how it behaves over time. In this white paper, Icon Foods’ Chief Innovation Officer Read more…

Sweetener Breakups Are Hard:

Sweetener Breakups Are Hard: Why the Industry Is Quietly Moving on from Erythritol (and What to Do Instead) Summary Erythritol hasn’t been banned, and it hasn’t stopped functioning. What’s changed is risk. Once a quiet, reliable workhorse in sugar reduction, erythritol now carries perception volatility and trade exposure that smart Read more…

The Erythritol Reckoning, Part II

Trade Policy Just Changed the Formulation Playbook (Again) Summary In The Erythritol Reckoning, Part II, Thom King moves beyond last week’s science debate and into the economic earthquake now reshaping formulation strategy. With final antidumping and countervailing duties of up to nearly 200% on Chinese erythritol, what was once a dependable, Read more…