Summary The Q3 2025 Market Intelligence Report from Icon Foods dives deep into the shifting terrain of the food and beverage industry. From tariff upheavals and freight slowdowns to the FDA’s push to eliminate synthetic dyes, every section signals one thing: the rules are changing. This quarter’s report breaks down […]
Summary Looking to cut sugar without compromising taste? SteviaSweet™ RM95D from Icon Foods blends Reb M and Reb D steviol glycosides for a clean, sucrose-like sweetness—without the calories or bitterness. Ideal for beverages, baked goods, confections, and more, RM95D delivers clean-label appeal and unmatched formulation versatility. Learn why this powerful sweetness […]
Let’s face it—formulating reduced-sugar products used to be a grind. Sugar brought structure, sweetness, browning, and mouthfeel—and replacing it often meant trading one compromise for another. But not anymore. Enter PreBiotica™ FOS, Icon Foods’ versatile, gut-friendly fructooligosaccharide (FOS) solution that checks all the right boxes for today’s clean-label, function-forward food […]
Benefits of Using Isomaltooligosaccharides in Better-For-You, Low-Carb, Keto-Friendly, and Sugar-Reduced Formulasby Thom King, Icon Foods, Chief Innovations Officer/Food Scientist As consumer awareness of health and nutrition grows, there is a marked shift towards, GLP-1 friendly, low-carb, better-for-you, and ketogenic diets. This trend has created a demand for fibers and sugar […]
In today’s fast-paced world, where health and wellness are at the forefront of consumer choices, the pursuit of sugar alternatives has led to exciting innovations in the food industry. One such innovation is Icon Foods’ SteviaSweet™ RM95D, a remarkable blend of steviol glycosides featuring rebaudioside M (commonly referred to as […]
Masking Off-Notes in High Protein Drinks: The Efficacy of Icon Foods’ MonkSweet™ LS4 Monk Fruit Extract and Steviol Glycosides in Concertby Thom King, Icon Foods, Chief Innovations Officer/Food Scientist High-protein ready-to-drink (RTD) beverages represent one of the fastest-growing segments in the functional food and performance nutrition landscape. Consumers ranging from […]
When was the last time you got genuinely excited about fiber? If the answer is “never,” prepare to be pleasantly surprised. At Icon Foods, we’ve brewed up a clean-label masterpiece for your next better-for-you formulation: FibRefine™ 3.5, a triple-threat organic prebiotic blend featuring soluble tapioca fiber, agave inulin, and gum […]
In recent years, the food and beverage industry has seen a marked shift towards healthier and more functional ingredients. Among these, soluble fibers such as tapioca fiber, chicory root inulin, and polydextrose have gained considerable attention for their potential health benefits and functional properties. On their own, each delivers results […]
In the ever evolving and shifting landscape of food and beverage formulation, the demand for natural and healthier alternatives to nutritive sweeteners has led to the development of innovative solutions like Icon Foods’ ThauSweet® VRM. This unique sweetness and flavor modulator combines three key components: thaumatin (katemfe fruit extract), monk […]
Formulating a Gut-Healthy Carbonated Soft Drink: A Functional Approach for Food Technologists and Beverage Formulatorsby Thom King, Icon Foods, Chief Innovations Officer/Food Scientist Move over protein shakes and IPA-fueled kombucha experiments—there’s a new sheriff in town, and he’s packing bubbles, fiber, and just enough monk fruit to make your taste […]