Summary Monk fruit continues its steady climb as the clean-label sweetener of choice for brands pursuing natural, no-sugar claims. Supply remains tightly linked to China’s short harvest window and global logistics, keeping prices firm through late 2025. Looking ahead to 2026, moderate market growth is expected as improved extraction efficiency Read more…
Summary Icon Foods CEO Kash Rocheleau’s Q4 Market Intelligence Report underscores a pivotal moment for the food and beverage industry. As tariff volatility, ocean freight surges, and regulatory scrutiny reshape supply chains, brands are being challenged to adapt faster than ever. The report explores how macroeconomic shifts—from Fed rate cuts Read more…
Summary Global erythritol markets are entering a volatile stretch as trade actions reshape supply and pricing into 2026. With the U.S. advancing anti-dumping and countervailing duty (AD/CVD) cases against Chinese imports—and the EU already enforcing steep tariffs—buyers face tightening availability and firmer prices. Demand remains resilient across food and beverage Read more…
Summary The Q3 2025 Market Intelligence Report from Icon Foods dives deep into the shifting terrain of the food and beverage industry. From tariff upheavals and freight slowdowns to the FDA’s push to eliminate synthetic dyes, every section signals one thing: the rules are changing. This quarter’s report breaks down Read more…
By Kash Rocheleau and Thom King We appreciate your continued interest and loyalty in returning to read our thoughts on what’s happening in the industry. Before we dive in, allow me to introduce myself. I’m Kash, and I’ve had the pleasure of being part of the Icon team for nearly Read more…